The pandemic is having a devastating impact – from decreasing revenues to having to let …
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Content StrategyDigital Marketing Strategy
Transform an email list into your biggest asset in just 4-steps
by Suchi Guptaby Suchi GuptaAccording to the Direct Marketing Association, the average ROI for email marketing is estimated to …
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COVID-19 has caused a lot of panic worldwide, not just regarding health-related safety, but …
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Content StrategyCustomer Data PlatformsMarketing Automation
Don’t Let The Lockdown Hamper Your Digital Marketing – Here’s Your Checklist
by Suchi Guptaby Suchi GuptaIn the months to follow, more and more businesses will find themselves in one of …
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Digital MarketingMarketing AutomationMarketing Strategy
Consumer Experience Vs Marketing Automation – Who Wins?
by Suchi Guptaby Suchi GuptaI’ve been struggling to answer this question for quite some time – Are we, as …
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Digital Marketing
Here’s How Digital Marketing Teams Can Help Sales Team Through Automated Workflows
by amanda sodhiby amanda sodhiAre you aware that poor workplace communication causes a loss of nearly $37 billion annually? …
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Digital Marketing
How To Offer Personalization In Marketing Automation
by amanda sodhiby amanda sodhiDid you know 91% consumers are more inclined to shop with brands that provide them …
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Digital Marketing
Here’s Why & How SME’s Need To Turn To Marketing Automation
by amanda sodhiby amanda sodhiAccording to Social Media Today’s “State of Marketing Automation Survey Report” (2019), 75% of marketers …
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Digital Marketing
7 Tips To Integrate LinkedIn Marketing For Your Brand
by amanda sodhiby amanda sodhiIn the era of Instagram, Facebook and Tik-Tok, many digital marketers often forget how powerful …
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Earlier this month, the California Consumer Privacy Act became official, and enforcement begins on July …