{"id":4602,"date":"2017-12-06T11:57:14","date_gmt":"2017-12-06T11:57:14","guid":{"rendered":"http:\/\/puredesignsolution.com\/blog\/?p=4602"},"modified":"2017-12-06T11:57:14","modified_gmt":"2017-12-06T11:57:14","slug":"mobile-marketing-emerging-marketing-trend-watch-2018","status":"publish","type":"post","link":"https:\/\/www.puredesignsolution.com\/blog\/mobile-marketing-emerging-marketing-trend-watch-2018\/","title":{"rendered":"Mobile Marketing \u2013 An Emerging Marketing Trend To Watch In 2018"},"content":{"rendered":"<p style=\"text-align: justify;\">The rapid use of Mobiles or smartphones, across all sections of our society, has given rise to a new world of possibilities for all business. Now \u2018Mobiles\u2019 are more powerful than any other device in our lives.<\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: justify;\">Smartphones have shrunk the world into your palms. Now users have direct access to all important information 24*7 in their hands. You can imagine its significance from the fact that you may be reading this article from a mobile device. Aren\u2019t you?<\/p>\n<p style=\"text-align: justify;\">Undoubtedly it makes a solid case to use this platform to market your services\/products. Some interesting facts to support:<\/p>\n<ul>\n<li>More than 80% people from all ages check their smartphones within 15 minutes of waking up.<\/li>\n<li>More than 30% people of all ages check their phones within five minutes of going to sleep.<\/li>\n<li>Overall, the average check out of smartphones for all ages is 47 times spontaneously per days. In case of teenagers, it gets almost doubles.<\/li>\n<li>79% people have their smartphones with them for 22 hours a day.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Isn\u2019t it exciting to know that there\u2019s a tremendous opportunity to reach your audience anytime, anywhere? You may be amazed to know that the number of smartphone users has already surpassed the number of PCs in the first half of 2014 itself. See the below stats to check out for a fact:<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4603\" src=\"http:\/\/www.puredesign-folio.com\/pds-blog-test\/wp-content\/uploads\/2017\/12\/1.png\" alt=\"Number of Global Users\" width=\"570\" height=\"418\" srcset=\"https:\/\/www.puredesignsolution.com\/blog\/wp-content\/uploads\/2017\/12\/1.png 570w, https:\/\/www.puredesignsolution.com\/blog\/wp-content\/uploads\/2017\/12\/1-300x220.png 300w\" sizes=\"auto, (max-width: 570px) 100vw, 570px\" \/><\/p>\n<p style=\"text-align: justify;\">Let\u2019s take a real-life scenario \u2013 Go to any crowdy place like a train station, public offices or a cafe. You will find people busy with their smartphones, anonymously. Not just this, go to a park or visit restaurants where people come to spend time with their families, you can see the mobile in couple of hands. People don\u2019t want to leave their mobile even when crossing the road or while driving. Furthermore, see the infographics below to state the need of mobile marketing for your business.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4604\" src=\"http:\/\/www.puredesign-folio.com\/pds-blog-test\/wp-content\/uploads\/2017\/12\/2.jpg\" alt=\"Facts on Mobile Marketing\" width=\"603\" height=\"795\" srcset=\"https:\/\/www.puredesignsolution.com\/blog\/wp-content\/uploads\/2017\/12\/2.jpg 603w, https:\/\/www.puredesignsolution.com\/blog\/wp-content\/uploads\/2017\/12\/2-228x300.jpg 228w, https:\/\/www.puredesignsolution.com\/blog\/wp-content\/uploads\/2017\/12\/2-585x771.jpg 585w\" sizes=\"auto, (max-width: 603px) 100vw, 603px\" \/><\/p>\n<p style=\"text-align: justify;\">Just imagine the potentials market your products or services.<strong> But like any other marketing campaign you need to strategize and draw a game plan before you launch into action. <\/strong>You need to follow the path of initiating curiosity, nurturing the lead and converting them into your customers. Make powerful <strong>mobile marketing strategies<\/strong> to accelerate the results and achieve your marketing goals. Here are some ideas that can help you to start mobile marketing for your business in no time:<\/p>\n<ul>\n<li style=\"text-align: left;\"><strong>Mobile Display Ads Within 5-Mile of Radius:<\/strong> This is a great option for advertising if you are running a restaurant, coffee house, bookshop or other retail products. Location-based targeting on mobile will get you customers at your doorsteps in no time.<\/li>\n<li style=\"text-align: left;\"><strong>Organise a Mobile Survey for Your Products or Services: <\/strong>Use <strong>TwtPoll<\/strong> to organize mobile surveys. You can do this when you are doing something \u2018LIVE\u2019 such as doing speech, Facebook Lives. It is a great way to keep the audience engaged.<\/li>\n<li style=\"text-align: left;\"><strong>Optimize Your Website with Mobile-Specific Keywords:<\/strong> Add mobile-specific keywords to optimise your website or blog. For example: if you are running a beauty centre then you should not just optimise your site with \u2018beauty centre\u2019 keywords. Optimise it with keyword \u2018beauty centre locations\u2019 to get mobile traffic. By adding location-based keywords, you can target mobile visitors as well.<\/li>\n<li style=\"text-align: left;\"><strong>Use a Mobile Website Grader Tool to Check Insights of Your Mobile Site:<\/strong> Using mobile website grader tools, you can check insights how well your mobile website is running.<\/li>\n<li style=\"text-align: left;\"><strong>Send Customers Special Discounts on Their Mobile:<\/strong> It is a great idea to engage your audience. A customer can be offered a special discount when he subscribes, download any mobile app or buy a service.<\/li>\n<li style=\"text-align: left;\"><strong>Connect Your SMS Campaign:<\/strong> Organize SMS campaign to get maximum traffic in that time span such as weekend Sale &#8211; coupons to enroll, to buy, to visit or whatever is your requirement.<\/li>\n<li style=\"text-align: left;\"><strong>Barcode Scan Promotions: <\/strong>It could be the best idea to find the prospect customers. Send a barcode to your customer to scan and get amazing discounts.<\/li>\n<li style=\"text-align: left;\"><strong>Create a Sense of Urgency:<\/strong> Mobile offers work better for a limited time. So, always mention the timeline like \u201climited time offer\u201d or \u201cexpires soon\u201d as part of the promotion.<\/li>\n<li style=\"text-align: left;\"><strong>Bounce Back Offers<\/strong>: These types of offer increase the chances of repeat visitors.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">What would be your strategy or tell us which of the above will work better for your business? Share your ideas related to <strong><a href=\"http:\/\/www.puredesignsolution.com\/our-services\/\">mobile marketing<\/a><\/strong> with us at <strong>info@puredesignsolution.com<\/strong> or contact us here. You can also drop your queries in the comment section along with your contact details.<\/p>\n<p style=\"text-align: justify;\">Stay tuned to our <a href=\"https:\/\/www.facebook.com\/Puredesignsolution\/\"><strong>Facebook<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/twitter.com\/PDS_digital\"><strong>Twitter<\/strong><\/a>\u00a0page for more exciting tips and to know more about us and work style. You can also write us to discuss other powerful marketing mediums.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The rapid use of Mobiles or smartphones, across all sections of our society, has given&hellip;<\/p>\n","protected":false},"author":4,"featured_media":4606,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[37],"tags":[177,178,179,180,236],"class_list":["post-4602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-mobile-marketing","tag-mobile-marketing-2018","tag-mobile-marketing-strategies","tag-mobile-marketing-trend-2018","tag-twtpoll"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobile Marketing \u2013 An Emerging Marketing Trend To Watch In 2018<\/title>\n<meta name=\"description\" content=\"Make powerful mobile marketing strategies to accelerate the results and achieve your marketing goals. Share your idea with us at info@puredesignsolution.com\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.puredesignsolution.com\/blog\/mobile-marketing-emerging-marketing-trend-watch-2018\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile Marketing \u2013 An Emerging Marketing Trend To Watch In 2018\" \/>\n<meta property=\"og:description\" content=\"Make powerful mobile marketing strategies to accelerate the results and achieve your marketing goals. 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