{"id":6244,"date":"2025-03-04T15:32:02","date_gmt":"2025-03-04T15:32:02","guid":{"rendered":"https:\/\/www.puredesignsolution.com\/blog\/?p=6244"},"modified":"2025-03-05T14:41:33","modified_gmt":"2025-03-05T14:41:33","slug":"still-using-the-new-crm-the-old-way","status":"publish","type":"post","link":"https:\/\/www.puredesignsolution.com\/blog\/still-using-the-new-crm-the-old-way\/","title":{"rendered":"Still using the New CRM the Old Way?"},"content":{"rendered":"\n<p class=\"has-text-align-left\"><strong style=\"font-size:18px;\">I\u2019ve been riding my cool SUV for more than 5 years now. I call it my thinking car because it was an upgrade from my regular sedan with super smart blind-spot monitoring, touch lock, and more. It\u2019s been a decent ride. But am I using all the features that can help me be more efficient and smart in all weather conditions? The answer is a big NO, even though I attended a 2-hour session to learn about the features and functionalities.\n<\/strong><\/p>\n\n\n\n<p>The reality is, I didn\u2019t <a href=\"https:\/\/www.puredesignsolution.com\/blog\/the-importance-of-practicing-who-you-want-to-be\/\" target=\"_blank\" rel=\"noreferrer noopener\">take time to practice<\/a> implementing them, and I\u2019ve been driving my SUV almost like my old sedan\u2013minus the blind-spot monitoring.<\/p>\n\n\n\n<p>I don\u2019t even have the app installed on my phone to use auto-start and auto-heat features for freezing winters!<\/p>\n\n\n\n<p>This is similar to something I&#8217;ve discovered recently with many sales teams. <strong>They struggle to optimize their CRM tool &#8211; using the new tools in the same old ways and not leveraging the COOL features to take their process to the next level.<\/strong><\/p>\n\n\n\n<p>I have a quick question: Is your CRM set up to send you a weekly report about your sales reps and pipelines, and <a href=\"https:\/\/www.puredesignsolution.com\/blog\/the-key-to-turning-prospects-into-loyal-customers-this-year\/\" target=\"_blank\" rel=\"noreferrer noopener\">which accounts should your sales team focus on<\/a> in the coming week to close them?<\/p>\n\n\n\n<p>If the answer is yes! You are in the right place with your CRM. If not, you are using your CRM almost like an old sedan.<\/p>\n\n\n\n<p><strong>Let\u2019s do a simple exercise around setting up Sales Pipelines in a CRM:<\/strong><\/p>\n\n\n\n<ul style=\"margin-left: -3%;\">\n\n\n<li>Write down the top 5 clients you closed last year\n\n<\/li>\n\n<li>\nWhat were the sales stages? Not the sales process but the stages to convert the <a target=\"_blank\" href=\"https:\/\/www.puredesignsolution.com\/blog\/your-leads-arent-dying-theyre-being-neglected\/\">lead into a deal<\/a>\n\n <\/li>\n\n<li>\nAttach keywords to each stage and describe it &#8211; such as \u2018Pre-qualified,\u2019 \u2018Discovery call,\u2019\u2026 etc\n\n <\/li>\n\n<li>\nAdd these custom sales stages to your CRM under their \u201cLead Status\u201d features. It might be called something else based on the CRM\n\n <\/li>\n\n<li>Change the \u201cLead Status\u201d per sales stage, allotting each stage in the pipeline\n\n\n <\/li>\n\n<li>Set up automated reporting to deliver reports to your inbox every week\n\n\n <\/li>\n\n<\/ul>\n\n\n\n<p>You can go a step further and start using behavior scoring to develop a \u201ccold to hot\u201d lead scorecard for your sales funnel. Be sure to read about the AI features that are being added to many popular CRMs!&nbsp;<\/p>\n\n\n\n<p><strong>Just like many other things, we need to commit ourselves to continuously learning and implementing new features in the technologies we are most familiar with.<\/strong><\/p>\n\n\n\n<p>If you are getting stuck on where to get started or have a question about what capabilities your CRM might have, <a href=\"https:\/\/puredesignsolution.com\/contact-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">Let\u2019s chat<\/a>.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019ve been riding my cool SUV for more than 5 years now. I call it&hellip;<\/p>\n","protected":false},"author":2,"featured_media":6251,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[546,35,37,38,528,41,46,48],"tags":[688,626,175,687,673],"class_list":["post-6244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-connection","category-content-strategy","category-digital-marketing","category-email-marketing","category-marketing-automation","category-marketing-strategy","category-social-branding","category-social-media-marketing","tag-crm-optimization","tag-follow-up","tag-marketing-strategy","tag-sales-process","tag-small-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Still using the New CRM the Old Way? - Pure Design Solution<\/title>\n<meta name=\"description\" content=\"Is your CRM set up to send you a weekly report about your sales reps and pipelines, and which accounts should your sales team focus on in the coming week to close them?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.puredesignsolution.com\/blog\/still-using-the-new-crm-the-old-way\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Still using the New CRM the Old Way? 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