In the months to follow, more and more businesses will find themselves in one of…
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Digital MarketingMarketing AutomationMarketing Strategy
Consumer Experience Vs Marketing Automation – Who Wins?
by Suchi Guptaby Suchi GuptaI’ve been struggling to answer this question for quite some time – Are we, as…
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Digital Marketing
Here’s How Digital Marketing Teams Can Help Sales Team Through Automated Workflows
by amanda sodhiby amanda sodhiAre you aware that poor workplace communication causes a loss of nearly $37 billion annually?…
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Digital Marketing
How To Offer Personalization In Marketing Automation
by amanda sodhiby amanda sodhiDid you know 91% consumers are more inclined to shop with brands that provide them…
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Digital Marketing
Here’s Why & How SME’s Need To Turn To Marketing Automation
by amanda sodhiby amanda sodhiAccording to Social Media Today’s “State of Marketing Automation Survey Report” (2019), 75% of marketers…
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Digital Marketing
7 Tips To Integrate LinkedIn Marketing For Your Brand
by amanda sodhiby amanda sodhiIn the era of Instagram, Facebook and Tik-Tok, many digital marketers often forget how powerful…
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Earlier this month, the California Consumer Privacy Act became official, and enforcement begins on July…
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Digital Marketing
Is Your Marketing Data Compliant? 5 Questions To Ask
by amanda sodhiby amanda sodhiAs a digital marketer, a substantial chunk of your time goes into analyzing customer data…
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Considering that research studies indicate email marketing’s average ROI is $44.25 for every $1 spent…
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With stricter privacy laws coming into play, email marketing has become substantially more difficult than…